Grow Your Business with Down Payment Assistance

Many qualified buyers are closer to home ownership than they think, but lack awareness of available financial resources. Grow Your Business with Down Payment Assistance is a practical, opportunity-focused class designed to help REALTORS® unlock new buyer demand by leveraging down payment assistance (DPA) programs. 

Led by experienced industry professional Mike Marmion, this session explores how DPA options—such as grants, forgivable loans, and deferred-payment programs—can help first-time buyers, local families, and income-qualified clients overcome common financial barriers. Agents will learn how to identify eligible properties using tools like Down Payment Resource (DPR), integrate DPA into their conversations, and position themselves as knowledgeable guides in today’s affordability-challenged market. 

With a focus on real-world application and lead generation, this class equips REALTORS® with the strategies and tools needed to expand their client base, create new opportunities, and turn more renters into successful homeowners.